At SXSW 2019, Austin’s own Torchy’s Tacos fastened hundreds of their flavorful creations to actual parachutes — created by an interesting Australian company called Jafflechutes — and then dropped them down onto the streets of Austin as thousands of SXSW revelers looked on.
You can see video of it all going down (pun intended) in THIS POST from 2019.
We asked the taco makers themselves and unfortunately it will not be raining tacos this year. We don’t know if they’ll ever do a drop again but we sure hope they do because we would love to get a chance to say: “It’s a bird, it’s a plane, it’s… wait, is that Torchy?” again!
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Featured by Joe Scarnici/ Getty Images for Torchy’s Tacos.