- December 3, 2018

December in 2nd Street District Actually Makes Holiday Shopping Fun — Find Out Why!

Austin-owned boutiques, award-winning local fare, and lively entertainment make walkable 2ND Street District Austin’s top destination, especially for holiday shopping and activities. From local cuisine and al fresco dining to shops, live music, craft bars, and more, 2ND Street District is jam-packed with the homegrown community vibe of Austin.

Holiday Shopping & Dining
Whether you’re shopping for yourself or others, the unique and local stores in 2ND Street District will have something unforgettable for everyone. Peruse items ranging from handmade jewelry and accessories, designer threads, music-inspired apparel to home goods and more. Once you’ve had your dose of retail therapy, refuel with coffee, a snack or enjoy a cocktail at one of the many critically acclaimed culinary options. Don’t forget to end the day by taking-in the festive window installations at participating businesses in the Holiday Window Walk. Check out our offerings here.

Holiday Window Walk
Starting November 23, visitors can watch the storefronts of 2ND Street District as businesses transform into festive holiday scenes during the eighth annual Holiday Window Walk. St. Edward’s University students will put their design skills to the test for their chance to win $6,500 worth of scholarships on behalf of the 2ND Street District. Participating stores include Hemline, League of Rebels, Austin Rocks, Toy Joy, Authentic Smiles, Austin General Store, and Luxe Apothetique.

Whether heading to 2SD for delicious eats or holiday shopping, visitors can enjoy the festive installations, all while supporting the Austin community. The public can cast their vote on the 2ND Street District Facebook page though December 7 at midnight for which participant they think deserves a scholarship for the best holiday window display. Each vote will also be entered to win a W Austin prize pack.

First place will receive a $3,000 scholarship, $2,000 for second place, $1,000 for first place, and $500 for the public vote. The Holiday Window Walk winners will be announced at the Santa Lounge and Market event on Saturday, December 8 at W Austin.
Learn more and RSVP here.

Santa Lounge and Market
On Saturday, December 8 from 1 – 5 p.m. visitors can enjoy photos with Santa and holiday music from KP and The Boom Boom and Drew Davis at W Austin while sipping holiday cocktails and browsing the local Holiday Pop-Up Shops. This event will offer guests first-class retail options for all their holiday shopping needs. Participating stores include Sikara & Co., ESPEROS, Austin General Store, Luxe Apothetique, ModCloth, Nina Berenato Jewelry, Sara Reichardt Designs, and Tina Reddy Jewelry. The first guests will receive a complimentary holiday cocktail.
Learn more and RSVP here.